This music video is slightly more narrative than The Weeknd's, but the style is similar in that is is quite simple and the lighting is generally low key and dramatic. The opening shots show feet walking and inanimate objects slightly out of focus, this creates mystery to the music video and avoids introducing a full body image of the artist/main subject from the outset. There is then an establishing shot to introduce the main background and also a full body image of the artist is shown for the first time. Jump cuts of the artist with different positions and actions are edited to the beat of the song and this compliments the production and quickens the pace. There are a lot of shots throughout the music video which contain focus pulls, this distorts the image for the viewer and this effect is used frequently when parts of the song warp from the usual sound. The lighting is in general low key, giving the video a dark, atmospheric feel. There are some very fast cuts from shot to shot as you progress with the video, and I like this effect as it helps the visuals build with the audio. Close up shots are used for emphasising important lyrics but there are many times in the video when you can see no facial features at all and simple a silhouette - this adds further mystery and this dramatic look adds a new dimension to the song. The music video finishes with a fade out, what I consider as a viewer to be a satisfying end.
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