This is a magazine advert for Plan B's album 'The Defamation of Strickland Banks'. The general colour scheme is quite similar to the previous advert I analysed although there is a lot more black and instead of gold text, here red is used, connoting danger, strength and power. This makes the overall feel of the magazine advert quite dark and atmospheric, potentially reflecting the content of the album being promoted. The red and white are also very bold against the black background and this draws attention to the text. The piece of text that stands out most on this magazine advert is the artist's name, this is due to it being so large and taking up the top 1/5 of the page. Underneath this, in a contrasting colour, to ensure it is read separately, is the album title. Other text on the page, which is all capitalised for clarity and emphasis includes 'The multi-platinum album of the year' and 9 five star reviews listed under one other from various sources - both these things add positive promotion for the album and increase its desirability. The main image is in black and white, and due to high contrast, blends into the background seamlessly. It has been taken side on and there is no direct eye contact so it is not necessarily the main attraction of the advert but more part of the background. Also due to the low key lighting and side angle, Plan B is not shown in full view, keeping some of his anonymity and making the page seem more mysterious. A small image in the left corner is a picture of the album cover itself, this gives a chance for the reader to get a preview of what the album looks like and also something they can recognise in shops or internet browsing. In terms of the layout of this magazine advert, it seems to be ordered in importance, with the artist's name at the top followed by the album name and reviews. Most of the text is positioned to the left whilst the main image fills the gap on the right, so no large blank spaces are left and the page is satisfying to look at.
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