This music video begins with a slow motion shot of someone falling. This is followed by further slow motion shots of different animals and a pan of a snowy mountain landscape. This is a very different outset in comparison to the four previously analysed music videos, as inanimate objects are introduced before the artist/main subject. Shots of Drake and Rihanna are then shown, both separate from each other, but they are connected in the way that the shot of Rihanna slowly zooms out and the shot of Drake zooms in, linking them in a very subtle way. Both these shots have a very plain simple background and this continues when the lyrics begin and the focus is on Drake (using a mixture of medium and long shots). Then there are cuts to the animals and scenery shown at the beginning, suggesting to the viewer that they are definitely of some significance to the lyrics and message of the video. As the song progresses, the plain background stays the same but the colours begin to change and intimate shots of Drake and Rihanna together are shown. In general it is a slow paced song and the music video is quite simple to reflect this, but different angles and a variety of filler shots make sure it is still engaging for the viewer. Zooms are used quite frequently throughout this music video to emphasise important lyrics and add subtle movement to the shots. During the fast paced section of the song, the editing quickens dramatically and the idyllic nature shots from the beginning and middle change to pictures of fire and violence. However, the pace slows and the shots return to their peaceful state to finish.
No comments:
Post a Comment